Ruth focuses on hospitality operations and intellectual property and technology transactions in the hospitality industry.

Ruth advises clients on matters such as group sales and event contracts, various vendor and consulting relationships, SaaS licenses, spa and restaurant third-party management agreements, in-licensing of video-on-demand technology, music licensing and co-branding and marketing agreements and practices. She also advises clients on contests and sweepstakes matters and other advertising and marketing-related issues.

Professional Activities

• Hospitality Sales and Marketing Association International, Member
• Meeting Professionals International, Member

Experience

Representative Transactions

• Online inventory distribution agreements with major European online travel agents, such as GTA and Booking.com.
• Completed central reservation system (CRS) platform, support and technology consultation agreement.
• Co-branded VISA card agreements (U.S.) with card brand and bank issuer.
• Multiple international loyalty program and co-marketing agreements for hotel clients (e.g., MasterCard Europe, Visa/Kiwi, Jet Airways, Qatar Airlines, Air Singapore).

Blog Posts