Welcome back to the Spotlight! Ok readers, rise and shine and don’t forget your booties ‘cause it’s coooold out there. That line of course being inspired by the 1992 Harold Ramis film, “Groundhog Day” seems awfully relevant on account of…it’s Groundhog Day, at least in my neck of the woods, we’re in for a deep freeze and like Bill Murray’s character, Phil Connors, we find ourselves waking up to a day that we have lived before: the day after NFL great Tom Brady’s retirement. Indeed, just yesterday, Brady emerged from his post-playoff hibernation and announced that he is retiring “for good.” Strange timing after having been rumored to be linked to a trade that would have moved the 45 year old quarterback to the San Francisco 49ers. Perhaps the franchise rebuffed Brady’s attempts to change its name to the 45ers. Perhaps Brady didn’t see his shadow. Whatever the reason, like last time, he has a doozy of a next step in a $375 million broadcasting deal for the NFL on FOX. That to go on top of a nest egg built through business ventures, investments and endorsements during his professional career (not to mention his salary). Much more than what the lion’s share of athletes can say for themselves upon retirement (at least without the right guidance). Believe him this time or not, but one way or another—as sure as Sonny and Cher have got their babes—we will still be seeing a lot of Brady in the Sunday spotlight.
- Breakfast company Post unveils a line of on-the-go cold cereal cups under the brand name “OK GO,” for which all one needs to add is cold water and promptly tries to throw cold water on indie rock band OK Go’s attempts to have Post stop using its name. The case Post filed in federal court to seek a judgment declaring that it may continue using the name will hinge on the open question under trademark law is whether a consumer is likely to confuse the cereal cups as being affiliated with or originating from the band. Meanwhile, less of an open question is whether one is likely to confuse just-add-water breakfast cereal with breakfast cereal to which you add milk.
- Jaden Rashada, the four star quarterback that bolted from the University of Florida after the $13 million NIL deal he was promised fell through, finds his way from one mirage to another, heading out to the desert to play for Arizona State University.
- Universal and TIDAL join forces to build what they believe will be a more “artist- and fan-friendly” streaming model. (Pssst…that’s code for a more Universal- and TIDAL-friendly streaming model).
Endorsement Sponsorship and Investments
February 1, 2023 via Crypto News Australia - Top Stories Worldwide
February 1, 2023 via Sporting News
January 31, 2023 via Sport Business - News Page (sportbusiness.com)
January 27, 2023 via WILX-TV (Lansing, Michigan)
February 1, 2023 via Sportico - Business
February 1, 2023 via ESPN.com
February 1, 2023 via CBSSports.com
February 2, 2023 via Variety
February 1, 2023 via The Conversation -Top Stories
February 1, 2023 via Digital Trends News
February 1, 2023 via Billboard
January 31, 2023 via Yahoo Finance - Top Stories
Film & TV
February 1, 2023 via Seattle PI - Local Business
February 1, 2023 via Sports Business Journal - All Sections (sportsbusinessjournal.com)
January 31, 2023 via Sports Business Journal - All Sections (sportsbusinessjournal.com)
February 1, 2023 via giants.com
January 30, 2023 via Forbes - Business
January 29, 2023 via FOX 17 West Michigan News (WXMI)
The Sports, Arts & Entertainment group at Foster Garvey provides full service legal representation on sports, entertainment and business matters, including handling transactions related to brand management, licensing, joint ventures, venture capital, private equity, technology, the Internet and new media.