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Online Travel Update: Life House raises an additional $60 million; another business corporate platform quietly emerges; American Airlines offers GDS Alternative

This week’s Update features stories about a number of emerging corporate travel startups, all of which expect, in one way or another, to take advantage of expected changes in the post-COVID corporate travel industry. Is it just me or is corporate travel starting to get really crowded?

Life House Raises an Additional $60 Million
(“Kayak-Backed Hotel Startup Life House Raises New Funding at $250 Million Valuation,” December 2, 2021 via Bloomberg – News) (subscription may be required)
Over the past year or two, we’ve featured a number of stories on New York-based Life House Hotels, including its operation of the Kayak Miami Beach in partnership with meta search platform, Kayak. Kayak appears to be interested in expanding that relationship as it joins other investors in this latest Life House financing round. The round values Life House, which as of the end of November, held 51 hotel management contracts, at approximately $250 million.

Another Business Corporate Platform Quietly Emerges
(“Onriva CEO Ready to Emerge From 'Stealth Mode',” November 23, 2021 via Business Travel News)
It was only a few weeks ago that we featured a story about new corporate travel platform – Spotnana – quietly emerging from nearly two years of stealth operations. Last week, another corporate travel platform – Onriva – announced its arrival after nearly five years of stealth operations. Onriva, which offers a business travel marketplace featuring more than two million travel suppliers and wholesalers, is free to users but also offers paid membership levels for such benefits as cash back on bookings and agent support and reporting. Onriva currently sources inventory direct from suppliers (including airlines using NDC), online travel agents, GDSs and travel management companies. Using the platform’s artificial intelligence and machine learning, users of the platform are directed to the “best” travel options while remaining compliant with the users’ employers’ corporate travel policies. Onriva also features several fintech products that provide suppliers to the platform with protection from user fraud, declined cards and chargebacks.

American Airlines Offers GDS Alternative
(“American Airlines Enables Direct Connection Through Winding Tree,” November 19, 2021 via Phocus Wire)
American Airlines announced that it was offering an unidentified corporate client access to American’s fares and itineraries via a partnership with Winding Tree, an Ethereum (decentralized, open-source blockchain) based platform. With the connection, employees of the client will be able to book both corporate and leisure travel directly with American Airlines without the use of any intermediary.


 

Other news:

Hotel Engine Raises $65 Million: Travel Startup Funding This Week
December 3, 2021 via Skift Travel News (subscription may be required)
Last week, several startups of interest to the travel sector announced more than $170 million in funding.

Meituan Makes Gains in Luxury Hotels as Chinese Government Reshapes Online Sector
November 30, 2021 via Skift (subscription may be required)
The Chinese government, for better or worse, is exacting a toll on online platforms in its anti-monopoly drive. Meituan's penalty amounted to three percent of revenue, and it is being forced to implement additional reforms.

Certares Invests in Agency Network Avoya Travel
November 23, 2021 via Phocus Wire
Private equity firm Certares has become a shareholder in Avoya Travel, a network that connects consumers to travel advisors. Avoya Travel is No. 29 on Travel Weekly's 2021 Power List. Certares joins two other shareholders: co-presidents Jeff Anderson and Michael Anderson.

The Wrap: Agoda Boosts Product Offerings, Airasia Introduces FACES, Garuda Strengthens Partnership With SIA
February 12, 2021 via WIT
As an extension of its ‘Welcome Back’ campaign, Agoda has launched a multitude of products across the customer booking funnel to improve the accessibility of travel in a post-Covid landscape. One is the expansion of the alternative state quarantine packages, launched earlier this year in Thailand, for travellers to book accommodation for their mandatory quarantine needs across Asia.

  • Greg  Duff
    Principal

    Greg is Chair of the firm's national Hospitality, Travel & Tourism practice, which is directed at the variety of operations-oriented matters faced by hospitality and travel industry members, including management agreements ...

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Greg Duff
Editor
Greg Duff founded and chairs Foster Garvey’s national Hospitality, Travel & Tourism group. His practice largely focuses on operations-oriented matters faced by hospitality industry members, including sales and marketing, distribution and e-commerce, procurement and technology. Greg also serves as counsel and legal advisor to many of the hospitality industry’s associations and trade groups, including AH&LA, HFTP and HSMAI.

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