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Breaking Records and Barriers: Women's Hoops, Beyoncé's Triumph, and Celebrity Moves

Suffice it to say that the Women’s basketball revolution was indeed televised, as this past week 12.3 million viewers tuned in to watch Caitlin Clark’s University of Iowa Hawkeyes take on Angel Reese’s Louisiana State University Tigers in a rematch of last year’s national championship game. This year, it was Clark who had the upper hand, powering her team to victory and on to their second consecutive Final Four appearance. Both stars, propelled into American households in no small part due to their talent and availing themselves of name, image and likeness (NIL) deals, are certain to square off again in the WNBA (endorsing rivaling chocolate and peanut butter candy bars would be a layup, too). But let’s get back to the numbers. 12.3 million viewers is more than any other ESPN televised college basketball game ever, more than any other women’s college basketball game ever, more than any MLB, NHL and MLS game last season and more than nearly all other NBA basketball games and College Football games last season. Oh and the average ticket price of this year’s Women’s Final Four is about double that of the Men’s Final Four. Seems *oh so* reasonable given that media rights and pay for women’s sports is in parity with men’s sports…right??? (Checks notes…sighhh…) Never mind. But hey, there’s no time like the present for a change! 

    • Beyoncé’s Country Album “Cowboy Carter” spurs a rewriting of the history books, becoming the most single day streamed album in Spotify history.
       
    • The premiere of Season 3 of Ryan Reynolds’s and Rob McElhenney’s “Welcome to Wrexham” is being delayed from April 18 to May 2 for reasons currently unknown. In other words, if you had plans to host a viewing party on April 18, this news wrecks ‘em. 
       
    • Philadelphia 76ers All-Star Center Joel Embiid was well-received in his return to action this week, notably sporting Skechers basketball sneakers. In so doing, Embiid joins Snoop Dogg as a high profile endorsement partner. For those keeping track at home, there’s two “I’s” in Embiid, two “G’s” in Dogg, no “T’s” in Skechers and I before e, except after c. 

Endorsement Deals, Sponsorships & Investments
 
10 ways to safeguard your brand in endorsement and influencer marketing campaigns
April 1, 2024 via Biz Journal

2 copyright pitfalls businesses should consider before profiting from famous art in the public domain
April 1, 2024 via Phoenix Business Journal

Sphere Leads Sports Stocks in March as Dolan Nearly Doubles Stake
April 1, 2024 via Sportico
 


Sports

Kobe Bryant’s 2000 Ring Sets Record Price for NBA Title Ring
March 31, 2024 via Sportico

NBA deputy commish Mark Tatum says league approaching rights talks as ‘global negotiation’
March 30, 2024 via Awful Announcing

How basketball’s biggest star is changing women’s sport
March 29, 2024 via Financial Times
 


Music Biz

Swedish entertainment firm acquires KISS music catalogue
April 4, 2024 via ABC Australia

Yankees' Aaron Judge Agrees to Endorsement Contract With Logan Paul, KSI's PRIME 
April 4, 2024 via Bleacher Report

From Hollywood royalty to literal royalty: Here are the celebrities and artists named in the Diddy lawsuit
April 1, 2024 via The Independent

Virginia Beach legends Pharrell Williams and Chad Hugo in legal battle over “Neptunes” name rights
April 1, 2024 via The Virginian-Pilot News
 
Revolutionized Riches: How Spotify, Apple, Amazon Sparked 25-Year Music Industry High
March 30, 2024 via BNN Breaking
 


Film & TV

WNBA ‘Welcome To The W’ ads look to capitalize on women’s college basketball interest
March 30, 2024 via Awful Announcing
 
‘Welcome to Wrexham’ Season 3 Delayed at FX
March 29, 2024 via Sportico
 

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The Sports, Arts & Entertainment group at Foster Garvey provides full service legal representation on sports, entertainment and business matters, including handling transactions related to brand management, licensing, joint ventures, venture capital, private equity, technology, the Internet and new media.
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